{"id":20915,"date":"2023-03-31T20:56:20","date_gmt":"2023-03-31T17:56:20","guid":{"rendered":"https:\/\/kucukelmakurdu.com\/meta-coosu-sheryl-sandberg-14-yillik-gorev-suresinin-ardindan-istifa-etti\/"},"modified":"2023-03-31T20:56:20","modified_gmt":"2023-03-31T17:56:20","slug":"meta-coosu-sheryl-sandberg-14-yillik-gorev-suresinin-ardindan-istifa-etti","status":"publish","type":"post","link":"https:\/\/kucukelmakurdu.com\/meta-coosu-sheryl-sandberg-14-yillik-gorev-suresinin-ardindan-istifa-etti\/","title":{"rendered":"Meta COO&#8217;su Sheryl Sandberg, 14 y\u0131ll\u0131k g\u00f6rev s\u00fcresinin ard\u0131ndan istifa etti"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"article-body\">\n<h2 id=\"what-you-need-to-know-3\">Ne bilmek istiyorsun<\/h2>\n<ul>\n<li>Meta Finans Direkt\u00f6r\u00fc (ve eski Facebook COO&#8217;su) Sheryl Sandberg g\u00f6revinden ayr\u0131l\u0131yor.<\/li>\n<li>\u015eirkete 2008 y\u0131l\u0131nda kat\u0131ld\u0131 ve \u015firketin ticari b\u00fcy\u00fcmesinin b\u00fcy\u00fck bir k\u0131sm\u0131na atfedildi.<\/li>\n<li>Mark Zuckerberg, yeni COO Javier Olivan&#8217;\u0131n Sandberg&#8217;inkine k\u0131yasla daha k\u00fc\u00e7\u00fck bir role sahip olaca\u011f\u0131n\u0131 s\u00f6yledi.<\/li>\n<li>Sandberg ge\u00e7ti\u011fimiz g\u00fcnlerde Activision CEO&#8217;su ve eski erkek arkada\u015f\u0131 Bobby Kotick hakk\u0131nda bir hikayeyi \u00f6ld\u00fcrd\u00fc\u011f\u00fc iddias\u0131yla tart\u0131\u015fmalara yol a\u00e7t\u0131. <\/li>\n<\/ul>\n<p>Meta COO&#8217;su ve Facebook&#8217;un ba\u015far\u0131s\u0131n\u0131n arkas\u0131ndaki i\u015f mimar\u0131 Sheryl Sandberg, g\u00f6revinden ayr\u0131l\u0131yor.  52 ya\u015f\u0131ndaki Sandberg, y\u00f6netim kurulunda kalmaya devam edecek ancak g\u00f6revini mevcut B\u00fcy\u00fcmeden Sorumlu Ba\u015fkan Javier Olivan&#8217;a devredecek.<\/p>\n<p>Sandberg&#8217;in Facebook g\u00f6nderisinde<span class=\"sr-only\"> (yeni sekmede a\u00e7\u0131l\u0131r)<\/span> haberi duyururken, &#8220;Mark ve ben do\u011frudan ba\u011fl\u0131lar\u0131m\u0131 de\u011fi\u015ftirece\u011fiz ve bu sonbaharda \u015firketten ayr\u0131laca\u011f\u0131m&#8221; ve yak\u0131n gelecekte &#8220;vak\u0131f\u0131ma ve hay\u0131rsever \u00e7al\u0131\u015fmalar\u0131ma daha fazla odaklanaca\u011f\u0131n\u0131&#8221; a\u00e7\u0131klad\u0131. <\/p>\n<aside class=\"hawk-nest\" data-render-type=\"fte\" data-skip=\"dealsy\" data-widget-type=\"seasonal\"\/>\n<p>CEO Mark Zuckerberg&#8217;e g\u00f6re Sandberg, Facebook&#8217;a 2008 y\u0131l\u0131nda, \u015firket &#8220;k\u00fc\u00e7\u00fck bir ba\u015flang\u0131\u00e7tan ger\u00e7ek bir organizasyona ge\u00e7i\u015fte m\u00fccadele ederken&#8221; kat\u0131ld\u0131.  Kendi Facebook g\u00f6nderisinde<span class=\"sr-only\"> (yeni sekmede a\u00e7\u0131l\u0131r)<\/span>Zuckerberg, &#8220;reklam i\u015fimizi tasarlad\u0131\u011f\u0131, harika insanlar\u0131 i\u015fe ald\u0131\u011f\u0131, y\u00f6netim k\u00fclt\u00fcr\u00fcm\u00fcz\u00fc \u015fekillendirdi\u011fi ve bana bir \u015firketi nas\u0131l y\u00f6netece\u011fimi \u00f6\u011fretti\u011fi&#8221; i\u00e7in Sandberg&#8217;e ba\u015far\u0131s\u0131n\u0131n b\u00fcy\u00fck bir k\u0131sm\u0131ndan s\u00f6z ediyor.<\/p>\n<p>Zuckerberg, Olivan&#8217;\u0131n teknik olarak Sandberg&#8217;in rol\u00fcn\u00fc \u00fcstlenece\u011fini ancak &#8220;daha geleneksel bir COO rol\u00fcne&#8221; sahip olaca\u011f\u0131n\u0131 ve g\u00fcnl\u00fck operasyonlardan daha fazlas\u0131n\u0131 y\u00f6neten &#8220;Sheryl&#8217;in rol\u00fcn\u00fc de\u011fi\u015ftirmeyi&#8221; planlamad\u0131\u011f\u0131n\u0131 a\u00e7\u0131klad\u0131.<\/p>\n<p>Zuckerberg&#8217;in 2 numaras\u0131 olan Sandberg, Cambridge Analytica&#8217;dan antitr\u00f6st sorunlar\u0131na ve siyasi bilgilerin yay\u0131lmas\u0131yla ilgili \u015fikayetlere kadar Facebook&#8217;un \u00e7e\u015fitli tart\u0131\u015fmalar\u0131nda CEO kadar tart\u0131\u015fma \u00e7ekmedi. <\/p>\n<p>Ancak bir Wall Street Journal raporunun, Sandberg&#8217;in Daily Mail&#8217;e Activision CEO&#8217;su Bobby Kotick hakk\u0131nda olumsuz bir haber b\u0131rakmas\u0131 i\u00e7in iki kez bask\u0131 yapt\u0131\u011f\u0131n\u0131 iddia etmesinden sonra ele\u015ftiri ald\u0131.<span class=\"sr-only\"> (yeni sekmede a\u00e7\u0131l\u0131r)<\/span>, o s\u0131rada \u00e7\u0131kt\u0131\u011f\u0131 ki\u015fi.  Bunun anlam\u0131, Sandberg&#8217;in Daily Mail&#8217;in yay\u0131nlamamaya karar vermesi halinde Facebook ile olan ili\u015fkisine zarar verece\u011fiydi.<\/p>\n<figure class=\"van-image-figure inline-layout\" data-bordeaux-image-check=\"\">\n<div class=\"image-full-width-wrapper\">\n<div class=\"image-widthsetter\" style=\"max-width:1920px;\">\n<p class=\"vanilla-image-block\" style=\":56.25%;\"><picture><source type=\"image\/webp\" alt=\"Meta's first retail store in Burlingame, California\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/androidcentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1200-80.jpg.webp 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\"\/><source type=\"image\/jpeg\" alt=\"Meta's first retail store in Burlingame, California\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/androidcentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\"\/><img decoding=\"async\" alt=\"Meta'n\u0131n California, Burlingame'deki ilk perakende ma\u011fazas\u0131\" class=\" lazy-image-van\" onerror=\"if(this.src &amp;&amp; this.src.indexOf('missing-image.svg') !== -1){return true;};this.parentNode.replaceChild(window.missingImage(),this)\" data-normal=\"https:\/\/vanilla.futurecdn.net\/androidcentral\/media\/img\/missing-image.svg\" data-srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-320-80.jpg 320w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-480-80.jpg 480w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-650-80.jpg 650w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-970-80.jpg 970w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1024-80.jpg 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P-1200-80.jpg 1200w\" data-sizes=\"(min-width: 1000px) 970px, calc(100vw - 40px)\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/UvvRe9m8BQViNDYkfX6N8P.jpg\"\/><\/picture><\/p>\n<\/div>\n<\/div><figcaption itemprop=\"caption description\" class=\" inline-layout\"><span class=\"caption-text\">Meta Ma\u011faza <\/span><span class=\"credit\" itemprop=\"copyrightHolder\">(\u0130maj kredisi: Meta)<\/span><\/figcaption><\/figure>\n<p>Sandberg, Meta&#8217;n\u0131n en son kazan\u00e7 \u00e7a\u011fr\u0131s\u0131n\u0131n da yans\u0131tt\u0131\u011f\u0131 gibi, mali zorluklar\u0131n ortas\u0131nda \u015firketten ayr\u0131ld\u0131.  Apple ve Google&#8217;daki son gizlilik politikas\u0131 de\u011fi\u015fiklikleri, Meta&#8217;n\u0131n uygulama ailesi Facebook, Instagram, WhatsApp ve Messenger i\u00e7in reklam gelirine zarar verdi.  Meta ayr\u0131ca bir TikTok rakibi olarak Instagram Reels&#8217;i zorluyor ve daha az reklam geliri potansiyeline sahip daha k\u0131sa videolara ge\u00e7iyor.<\/p>\n<p>Ayn\u0131 zamanda Meta, \u015fu anda Metaverse&#8217;i h\u0131zl\u0131 bir \u015fekilde ba\u015flatmak ve d\u00f6rt yeni VR ba\u015fl\u0131\u011f\u0131 ve birka\u00e7 yeni AR g\u00f6zl\u00fc\u011f\u00fc geli\u015ftirmek umuduyla Reality Labs&#8217;a on milyarlarca dolar harc\u0131yor.  Azalan reklam geliri ve artan Ar-Ge harcamalar\u0131n\u0131n birle\u015fimi yat\u0131r\u0131mc\u0131lar\u0131 \u00fcrk\u00fctt\u00fc.<\/p>\n<p>Facebook&#8217;u bir sosyal medya devine d\u00f6n\u00fc\u015ft\u00fcrmedeki rol\u00fcnden sonra, orada yaln\u0131zca be\u015f y\u0131l \u00e7al\u0131\u015fmay\u0131 planlad\u0131\u011f\u0131n\u0131 ve bu yaz evlenece\u011fini s\u00f6yleyen Sandberg&#8217;in bu yeni finansal durumun ortas\u0131nda uzakla\u015fmak istemesi belki de \u015fa\u015f\u0131rt\u0131c\u0131 de\u011fil. zorluklar.<\/p>\n<\/div>\n<p><script>\nwindow.reliableConsentGiven.then(function(){\n!function(f,b,e,v,n,t,s){if(f.fbq)return;n=f.fbq=function()\n{n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}\n;if(!f._fbq)f._fbq=n;\nn.push=n;n.loaded=!0;n.version='2.0';n.queue=[];t=b.createElement(e);t.async=!0;\nt.src=v;s=b.getElementsByTagName(e)[0];s.parentNode.insertBefore(t,s)}(window,\ndocument,'script','https:\/\/connect.facebook.net\/en_US\/fbevents.js');\nfbq('init', '1765793593738454');\nfbq('track', 'PageView');\n})\n<\/script><br \/>\n<br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ne bilmek istiyorsun Meta Finans Direkt\u00f6r\u00fc (ve eski Facebook COO&#8217;su) Sheryl Sandberg g\u00f6revinden ayr\u0131l\u0131yor. \u015eirkete 2008 y\u0131l\u0131nda kat\u0131ld\u0131 ve \u015firketin ticari b\u00fcy\u00fcmesinin b\u00fcy\u00fck bir k\u0131sm\u0131na &#8230; <a title=\"Meta COO&#8217;su Sheryl Sandberg, 14 y\u0131ll\u0131k g\u00f6rev s\u00fcresinin ard\u0131ndan istifa etti\" class=\"read-more\" href=\"https:\/\/kucukelmakurdu.com\/meta-coosu-sheryl-sandberg-14-yillik-gorev-suresinin-ardindan-istifa-etti\/\" aria-label=\"More on Meta COO&#8217;su Sheryl Sandberg, 14 y\u0131ll\u0131k g\u00f6rev s\u00fcresinin ard\u0131ndan istifa etti\">Detaylar<\/a><\/p>\n","protected":false},"author":3,"featured_media":20916,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[7],"tags":[],"_links":{"self":[{"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/posts\/20915"}],"collection":[{"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/comments?post=20915"}],"version-history":[{"count":0,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/posts\/20915\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/media\/20916"}],"wp:attachment":[{"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/media?parent=20915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/categories?post=20915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kucukelmakurdu.com\/wp-json\/wp\/v2\/tags?post=20915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}